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Campaigns & outreach

The outreach kit

Updated 2026-07-24

Every audit generates a ready-to-send outreach kit — so you can turn a report into a first conversation without writing from scratch. In a campaign this happens automatically for every prospect on your list.

What's in it

  • A cold email that references the specific, real issues the audit found (not "{{first_name}}, I loved your site").
  • A LinkedIn DM version.
  • A short Loom/video script for a personalized teardown.

Every line is grounded in a number the audit measured, which is what makes it land — the pitch carries a figure where generic outreach can only gesture.

How to get it

The kit is agency-facing and lives behind a view flag on the report (open a report with the agency toggle). It's built for the done-with-you / agency motion, not shown to a prospect.

Sending

Automated sending (scheduled, CASL-compliant, with one-click unsubscribe) is being rolled out — the copy is ready today; you send it from your own mailbox for now. Move stages and track prospects in the pipeline as replies come in.

The honest note

The kit drafts; a human ships. Review every send before it goes — especially the dollar figures — because a good report earns credibility that one wrong number spends.

Related: reading your report.

Audit a prospect. See what your email could say.

Drop in any prospect's URL. In about two minutes you'll see the report they'd receive and the angle your email would open with. No card, no signup.

Free · no card · bulk CSV campaigns inside the app