LCP of ~9.9 seconds on mobile will lose most first-visit attention
The page's largest contentful paint takes nearly 10 seconds on mobile, far above the 2.5s threshold. With 81 images on the page and a heavy React/Next.js bundle, most mobile visitors will abandon before the hero or model showcase ever renders.
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PageSpeed mobile performance 59/100; LCP 9902ms; FCP 2646ms; 81 images detected on page.
A sub-10s LCP typically causes over half of mobile visitors to bounce before engaging with any CTA or model comparison content.
- Traffic baseline: ~1,290 visits/mo. Estimated from measured page size (3/6 size signals) against the Small Business baseline of 300–2,000 visits/mo.
- This issue affects 60%–60% of those visits (~774–774 visits/mo).
- Fixing it recovers 15%–30% of the affected visits → 116–232 visits/mo.
- Small Business model: 1.0%–3.0% of visits inquire and 20%–40% of those convert — about 0.490% of visits become a new customer, worth ~$346 each.
- 116–232 visits × 0.490% × $346 = $197–$394/mo.
Implement lazy-loading and next-gen formats (WebP/AVIF) for all 81 images; prioritize above-the-fold hero assets with preload hints; consider code-splitting the model comparison section; reduce image count on the landing page by moving community showcase to a separate route.